Target Audience
My target audience is mostly aimed at Teenagers. The reason for aiming it at teenagers rather than the elder generation as such is because I think the younger generation would be able to relate to this type of genre (fantasy) than most elders wouldn't.
Even though I am focusing my target on teenagers, families could also watch it.The age that I would put my film at would have to be around 12 – 25. As it is fantasy mixed with dark romance I feel that even young adults would find this film interesting and would enjoy watching it. I wouldn’t put my age limit lower as I am aiming my film to be a 12 as it will have some violence in it and most 12’s that I have watched go a tad over the boundaries that they are given and I sometimes feel their not suitable for 12 year olds. Most fantasy films have a big age gap. It suits 12 – 25 and also 40 – 50’s too. This is because when you have got to that stage in your life of 40’s as such you find these films interesting and you have an open mind about them.
The Gender I would target this for would be female. The reason why is because most teenager girls love watching films about dark romance especially the idea of mythical creatures being real. As trends are coming out and reading has become more popular since twilight was released and the film was a phenomenon dark romance has become popular for teenage girls and boys.
The people who are most likely to watch fantasy films would usually have a lot to relate to the characters in the film. For example girls who have felt left out would find fantasy films compelling as they would have a lot to relate to because the story lines generally show that being unique and your own self is beautiful. Fantasy films can relate to anyone really because its imagination and everyone has imagination! As there is a variety of movies in the Genre of fantasy it’s really down to what people are interested in. There is at least one film for everyone to like because fantasy covers a lot of areas such as fairies, Magic, Vampires, Ghosts and werewolves. Its just depending on how much the person is open minded to because if the individual isn’t really interested in mythological creatures and finds this area of Genre unrealistic and tacky then watching a movie like Harry potter would be terrible for them because they wouldn’t get into the movie as they would keep thinking about how everything is untrue so they wouldn’t be opening up they’re minds to the possibilities of it.
Covering the subject of individuals having an open-mind to this genre I would say young children would enjoy fantasies as they believe most things they see on television to be true. They wouldn’t know different. I wouldn’t recommend Films like The labyrinth because it’s a horror/Fantasy and there is a Age limit to it because children would possibly be affected by movies like this as it would be too graphic for a young child to understand.
The socio-Economic group that my film would go into would be 'A – E'. My film doesn’t have a specific Grade that is would fall into as it is fantasy. The reason for me saying that the Film would go into all 6 groups would be because everyone would be able to relate to this film whether you were upper-middle class or subsistence level. The Grades I would probably aim for most would be 'C2' and 'A'. The reason why I chose 'C2'' is because 32% of the population fall into skilled working class. As it has the highest person of people being in 'C2' I would want my film to relate to that level as that would mean I would have a wider audience and a better chance at selling my film. I chose to aim my film at Grade 'A' which is Upper middle class because even though is has the lowest percent of people in that occupation most people who are in the lower grades follow Grade 'A' people because they set the example and trends are usually set by them. Teenagers for instants who’s in the Upper class who would like my film would be great for me because Social networking sites are growing fast and sites such as twitter and Facebook are perfect for publicising Films because they can share films that they like with other users on the website and also through conversations it can help make the film be known.
Even though I am focusing my target on teenagers, families could also watch it.The age that I would put my film at would have to be around 12 – 25. As it is fantasy mixed with dark romance I feel that even young adults would find this film interesting and would enjoy watching it. I wouldn’t put my age limit lower as I am aiming my film to be a 12 as it will have some violence in it and most 12’s that I have watched go a tad over the boundaries that they are given and I sometimes feel their not suitable for 12 year olds. Most fantasy films have a big age gap. It suits 12 – 25 and also 40 – 50’s too. This is because when you have got to that stage in your life of 40’s as such you find these films interesting and you have an open mind about them.
The Gender I would target this for would be female. The reason why is because most teenager girls love watching films about dark romance especially the idea of mythical creatures being real. As trends are coming out and reading has become more popular since twilight was released and the film was a phenomenon dark romance has become popular for teenage girls and boys.
The people who are most likely to watch fantasy films would usually have a lot to relate to the characters in the film. For example girls who have felt left out would find fantasy films compelling as they would have a lot to relate to because the story lines generally show that being unique and your own self is beautiful. Fantasy films can relate to anyone really because its imagination and everyone has imagination! As there is a variety of movies in the Genre of fantasy it’s really down to what people are interested in. There is at least one film for everyone to like because fantasy covers a lot of areas such as fairies, Magic, Vampires, Ghosts and werewolves. Its just depending on how much the person is open minded to because if the individual isn’t really interested in mythological creatures and finds this area of Genre unrealistic and tacky then watching a movie like Harry potter would be terrible for them because they wouldn’t get into the movie as they would keep thinking about how everything is untrue so they wouldn’t be opening up they’re minds to the possibilities of it.
Covering the subject of individuals having an open-mind to this genre I would say young children would enjoy fantasies as they believe most things they see on television to be true. They wouldn’t know different. I wouldn’t recommend Films like The labyrinth because it’s a horror/Fantasy and there is a Age limit to it because children would possibly be affected by movies like this as it would be too graphic for a young child to understand.
The socio-Economic group that my film would go into would be 'A – E'. My film doesn’t have a specific Grade that is would fall into as it is fantasy. The reason for me saying that the Film would go into all 6 groups would be because everyone would be able to relate to this film whether you were upper-middle class or subsistence level. The Grades I would probably aim for most would be 'C2' and 'A'. The reason why I chose 'C2'' is because 32% of the population fall into skilled working class. As it has the highest person of people being in 'C2' I would want my film to relate to that level as that would mean I would have a wider audience and a better chance at selling my film. I chose to aim my film at Grade 'A' which is Upper middle class because even though is has the lowest percent of people in that occupation most people who are in the lower grades follow Grade 'A' people because they set the example and trends are usually set by them. Teenagers for instants who’s in the Upper class who would like my film would be great for me because Social networking sites are growing fast and sites such as twitter and Facebook are perfect for publicising Films because they can share films that they like with other users on the website and also through conversations it can help make the film be known.
This task I think helped me to understand what target audience I should be considering when doing a movie. In my opinion I think this was good research for my film as I researched what age I should do my fantasy movie for and what Grading I should aim it for. Working out what audience especially would want to see it I thought in my opinion would also help me to sell the film and make it more appealing to that certain audience. As my movie will be targeted more for teenage girls/boys I feel using situations that most girls/guys that age would relate to could make it more sellable and likeable. I wouldn't expect a teenage girl to like something overbearing with cars and mud and something that would make a girl bored in the first three seconds of the movie nor would I expect a guy to sit watching a film about ponies (not that I would have a problem with a guy liking ponies) What I am basically saying is I want to use ways in which both genders would like my film and find it interesting and enjoyable to watch and would want to watch it again and again!
Briony, a good start here. Make sure you proof read your blog for punctuation and grammatical errors (eg. there are lots of capital letters that are not needs and some names which do need them!) When you read through, check if everything makes sense - you have lots of long sentences which could be more concise. CHA
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